Elk NetworkLeupold Named Official Optics Partner of RMEF

News Releases | May 6, 2020

MISSOULA, Mont. — The Rocky Mountain Elk Foundation is proud to announce Leupold as its official optics partner.

“The relentless pursuit of our mission matches Leupold’s relentless pursuit of being the number-one optics brand in the outdoor industry,” said Kyle Weaver, RMEF president and CEO. “Leupold strongly believes in and supports our conservation efforts to ensure the future of elk, other wildlife, their habitat and our hunting heritage.”

The RMEF-Leupold relationship dates back nearly three and a half decades to 1986. Since then, Leupold has steadily committed sponsorship, advertising and product toward RMEF and its mission.

“No optics company does more for sportsmen’s rights and conservation across the United States than Leupold, and we’re incredibly proud to support the Rocky Mountain Elk Foundation,” said Bruce Pettet, president and chief executive officer of Leupold & Stevens, Inc. “Their efforts have always been aligned with the goals of the Leupold team and our core consumer, and we are excited to be working hand-in-hand with RMEF for years to come.”

In addition to serving as a longtime producer of optics for RMEF’s extensive nationwide banquet system and an official RMEF licensee beginning in 2010, Leupold maintains many existing sponsorships:

  • Elk Camp & Mountain Festival
  • RMEF Films
  • Hunting Is Conservation campaign
  • Restoring Elk Country video series
  • RMEF World Elk Calling Championships
  • Bugle magazine advertiser
  • Donor of optics packages to top 10 RMEF chapters

“The bottom line is if there is an elk camp in the mountains, you’ll find hunters utilizing Leupold’s superior products. And we are thrilled that this American-made partner stands shoulder-to-shoulder with us as we go forward together,” added Weaver.

About Leupold & Stevens:

Founded in Oregon more than a century ago, Leupold & Stevens, Inc. is a fifth-generation, family-owned company that designs, machines and assembles its riflescopes, mounting systems, tactical/Gold Ring spotting scopes, and performance eyewear in the USA. The product lines include rifle, handgun and spotting scopes; binoculars; rangefinders; mounting systems; and optical tools, accessories and pro gear.

About the Rocky Mountain Elk Foundation:

Founded more than 35 years ago, fueled by hunters and a membership of nearly 235,000 strong, RMEF has conserved more than 8 million acres for elk and other wildlife. RMEF also works to open and improve public access, fund and advocate for science-based resource management, and ensure the future of America’s hunting heritage. Discover why “Hunting Is Conservation™” at rmef.org or 800-CALL ELK.